Dr. Ankita Sharma is an academic and marketing professional with a Ph.D. in Marketing and an MBA from IBS Hyderabad. She is currently serving as an Assistant Professor in the Marketing Department, School of Management, at IILM University, Greater Noida, India. With over 14 years of experience spanning both industry and academia, Dr. Sharma has worked as a Wealth Manager with Axis Bank Ltd. and Yes Bank Ltd. She has also been associated with renowned institutions such as MICA Ahmedabad and IMT Ghaziabad.

Dr. Sharma’s teaching interest includes subjects like Brand Management, Marketing Analytics, Strategic Management, Sales management and analytics, and Entrepreneurship Development. Her research focuses on technology adoption, climate change, and sustainability. She has published in reputed peer-reviewed journals, indexed in (SCOPUS/ABDC/WoS), including ABDC-A listed journal like Marketing Intelligence and Planning, and has authored book chapters in her areas of expertise. Dr. Sharma has received several accolades, including Best Paper Awards from IIM Kozhikode and the Sheth Consortium.”